summer

Free summer templates have been added to your account

Come rain or shine, weather has a tremendous impact on all of our lives, each day it affects what we wear, where we go and even how we feel so why not capitalise on it? Effective email marketing begins with awareness of your subscribers. The weather presents a fantastic opportunity to tap into your consumers emotions,…


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What’s the difference between Groups and Segments?

One of the biggest changes to the new Subscribers Section will be the ability for you to create Segments. It’s common knowledge that segmenting your subscribers helps you get better open and click rates. By narrowing your focus and sending campaigns to targeted subscribers within your lists, your recipients will find your campaigns more relevant, and…


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What our new subscriber section means for you

Our brand new subscriber section is launching soon. This amazing upgrade will be rolled out to all current customers and the best bit is you won’t have to lift a finger. First thing to mention is that all your existing data (your email addresses, groups and folders) will continue to be safe and sound in…


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Infographic: The email marketing basics

Setting up an email can be daunting for first time email marketers and there are many things even the most experienced marketer can forget. In this infographic, Josh Green of Display Block covers some of the most important email marketing basics. Email campaign creation can take some time for people new to email marketing and there…