build

How to start building your email list

Starting an email list from scratch can be a daunting challenge, here are a few tips which will help you build a solid and clean email list. Sign up forms Start by making it easy for people to sign up for your newsletter. Build a signup form that matches your website and place it on…


Wotsits not wotsits

A day in the life of… me

The Tommy Times – What’s on Tom Today? Tom Scott: Designer, UI Architect, Scapegoat 08:50 – Good Morning – Both Richard and Judy have cut me up on the drive in, Judy adding a particularly emphatic middle finger. Discover someone has taken my favourite parking spot (wider than average, flat, no overhanging tree, bookended by…


Subscriber Preferences

Managing Subscriber Preferences

With inboxes at bursting point the need to send more targeted relevant emails has never been greater. In an effort to lighten the load we unsubscribe from emails that are irrelevant. How can you stop that from happening to your emails? By managing subscriber preferences, you can send the emails your database want to see, like…


Your top questions answered

Frequently Asked Questions About Using NewZapp

Frequently Asked Questions About Using NewZapp Finding email marketing answers can be difficult. Quite often there’s not enough time to trawl through the internet to find what you’re looking for. To help, we’ve collated some key questions we get all the time about using NewZapp.   Do I get full support with my NewZapp account?…


disappearing-dates-2

The case of the disappearing dates on iPhones & iPads

Disappearing dates on iPhones & iPads is a quirky topic that I’ve written about in detail before but I thought it might be worth mentioning again for anyone who’s not familiar with a friendly little quirk that you’ll find when viewing emails on iOS (Apple) devices. A customer emailed me to say she had a mystery on…